Commerce Confidential
Commerce Confidential is Wunderman Thompson Commerce & Technology's provocative, thought-provoking spin on business podcasts. Each episode will focus on a specific topic, with real business leaders and digital commerce experts who leave the sales pitch at the door. Irreverent, insightful, and informative, this is where off-the-cuff meets on-the-record.
Podcasting since 2022 • 16 episodes
Commerce Confidential
Latest Episodes
Catch the Wave: RMNs and the Next Era of Digital Advertising
Retail media networks offer fundamental benefits to brands, retailers, and consumers. How can we think holistically about the evolving media landscape? How will RMNs ultimately impact advertising and the shopping journey? Simon Miles, Global...
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Season 3
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Episode 1
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21:25
Game Changer: Modernizing B2B Payments
There’s been a lot of innovation in the fintech space around B2C commerce. What does a consumer-grade experience for business buyers look like? How does digitizing the B2B payment experience end-to-end enable commerce at scale? Take a deep dive...
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Season 2
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Episode 5
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18:12
Sustainability Now: How Brands Can Take On The Climate Crisis
Climate change is one of the most important topics of our time. Wunderman Thompson, in partnership with climate tech company Vaayu, offers clients the capabilities to drive responsible consumption across channels. Join Ashton Hubbard, Su...
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Season 2
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Episode 4
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20:14
Content Strategy & Cross-Channel Commerce
Content is one of the major influencers in the conversion funnel. How do creative and messaging align for consistency and clarity across channels? Alexis Bruning, Director, Content Strategy, Wunderman Thompson Commerce & Technology, ...
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Season 2
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Episode 3
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16:55
Breakthru Beverage: Building Trust Through Technology for Best-In-Class B2B
Whether making a personal purchase or buying for business, we all want an easy and intuitive process with relevant content and clear functionality. From authorized buyers to wholesale pricing and brand representation, how does this more process...
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Season 2
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Episode 2
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15:29